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Archive Monthly Archives: May 2018

animated explainers videos message carriers

Animated Explainer Video – Perfect Message Carrier

Hands down, video is the trending king online and everywhere else.

For businesses, the best way to promote your services is through the use of an “animated explainer videos” or explainer videos” as most people refer them.

These are the latest tools in online marketing and still, everyone is nuts about them.

Video has been at the forefront of our consciousness after seeing a horde of them online since the advent of the medium on the Internet.

In 2015 statistics show YouTube is the second largest visited site ever since it arrived, second only to Google.

People don’t even consider Youtube as a search engine but it is the second largest search engine.

Why Video?

our brains process videos 60,000 times faster than text.

Here are some more bits and pieces all about a video and why it is dominating the media and expected to dominate some more in the next years.

In a 1971 hypothesis, the premise is that audio and video have an individual channel in the brain and can be overwhelmed by a barrage of information.

However, when presented together as content with images on a screen with verbal narration, information is easier to absorb and digest.

Compared with text, Psychology Today notes our brains process videos 60,000 times faster than text.

According to https://www.ssrn.com/en/“>Social Science Research Network, the video is increasingly popular to 65% of the population.

As of 2016, 117.2 million Americans watch video on their phones, which is predicted to grow much larger in the next few years.

According to https://www.comscore.com/“>ComScore research, mobile is responsible for at least 65% of digital media time.

 

 

Statistics show in 2018 video content will be responsible for 79% of Internet traffic.

More current trends, all of which are expected to rise.

    96% of customers believe that video helps them make purchase decisions;

    73% of shoppers are more likely to buy a product after watching an explainer video about it;

    58% of consumers are ready to trust the companies providing videos about their products;

    74% of B2C marketers and 92% of B2B marketers use video in their marketing strategies;

    52% of marketing experts chose video among other types of content as having the best ROI;

    Social videos are shared more often than text and images combined – by 1200%;

    Video viewers are 1.6 times more likely to buy the featured products they see and hear;

silent salesman

Animated Explainer Videos for your Brand

Animated Explainer Videos are not just for educating or entertaining audiences.

They bring on significant benefits for your brand. The first is it can convert more customers.

Liveclicker video commerce survey, including big brands, have reported and 88% increase in conversions after adding video to a product page.

Google also found out that 1 in every 3 millennials said they bought products after directly watching a tutorial or how-to video about it.

Marketing platform Unbounce had an impressive 100% conversion lift after adding video to its landing pages.

When you put your animated explainer video online, you expand its lifespan and reach.

Anyone can find it while viewers can share them as well. Sharing is a very important aspect in the case of mobile audiences.

Research found out that 92% of mobile video consumers share videos with others.

Marketers who use video receive 41% more web traffic from search, according to Aberdeen research.

Posts with video also get three times more inbound links than text-only posts, according to Moz.

The videos are usually the first introductions to customers.

In the past, the company’s customer services reps and salespeople have to make the same pitch or demonstrations over and over again as long as there is an audience.

However, even if there are a few changes in order to customize the tone for the customer, the core information is the same.

With the animated explainer, the video can free up your manpower (and energy) while giving the same consistent messaging across all brand touch points.

 

Marketing with an animated explainer video

Animated explainer videos are just one type of video you can use.

However, it is prevalent because animation explainers are easily understood for all age groups.

The child-like quality makes it more interesting because the content is important.

Animated explainer videos are perfect for those types of business where it is difficult to present or to sell a product through other types of video or promo methods.

 

 

View our video styles HERE…

 

Animated figures

In an animated video, you can include information on target customer’s problems, benefits of the company and its workflow.

Some of these cases may include figures and similar things.

Virtually every piece of information can be visualized with animated explainer videos.

In reality, this is the main advantage of animated video over real video.

Animated characters that are lively and some eye-catching cartoons can trigger strong emotions.

They can create a special atmosphere that can engage the audience and certainly capture their attention.

In doing so, they add to the emotional component to the rational arguments. Overall, it enhances the total desired effect.

Storylines

It is more interesting for the audience to keep up with a storyline when it is in a fun and entertaining story and made relevantly.

An added bonus is animated explainer videos are associated with a marketing tool than staged videos.

This is why it does not come off as irritating or obtrusive advertising.

Characters can fly, dance, sing and wear costumes while the action may take place at any historical period.

This frees the makers to make it possible to create an inventive storyline for better presentations of a product.

This one means so much to the business it entails and the message it puts out.

With a video, it is easy to explain complicated things, create memorable images via simple ways.

They appeal to the emotions of the audience in its raw message.

Can also successfully solve real-world problems, and explain complexities

Improve search engine results and provide an increase in leads, conversions, and sales as other posts can accomplish.

 

Animated Explainer Videos:

 

Four primary goals…

 

animated explainer videos infographicThis first one is very important in the sense that a professionally-made animated explainer video can have a global appeal and can rise up to unprecedented levels.

The interesting portion is that your video’s main goal is to have the right target traffic which in turn would mean good business prospects.

The trick had been to integrate the potential, the mission statements, the business strategies and even the complex services.

Animated explainer videos can get by attracting the visitors and appreciate not just the message but also the style.

#Wider advertising reach

With your animation explainer video and the help the company can extend to you, you can have your video played on the leading advertising channels all over the world.

As always, it is easier for the production company to achieve that status.

The trick is simply to gain it with the professional way that makes the video, such as it is, a high-quality animation explainer video.

The attraction has now gone over and above your target market and is now conquering other places than you can imagine.

#Client trust

As the explainer video can obviously cover overcoming objections and covering your most frequently asked questions easily.

An explainer video can explain those benefits and features that once took up a chunk of your sales team on the phone making them the perfect message carrier for your business.

With the animation explainer video company services, you can be sure to acquire your clients’ trust in your products by the quality of the video themselves.

#Attention to your business

High quality animated explainer videos also can drive huge sales profits on its strength alone. Some have been getting international deals.

These are requests for permissions to use the animated explainer video as a marketing tool.

With requests from other businesses, your animation explainer video can provide you with another income opportunity in your hands.

 

View our video styles HERE…

 

The popularity of Animated Explainer Videos

Just like the major appeal of animated explainer videos, it is capable of telling a story in different ways.

Everyone likes cartoons, adults, and children.

When they deal with important things, the cartoon identification disappears and everyone forgets they are watching cartoons at all.

It is as the writers are thinking just as much about the adults and the children alike in the audience.

The gig consideration is also that it can explain better than words can.

Powerful videos can have the tendency to stick to the minds of the audience than catchy slogans can.

The simple work is to get the information to the minds of the audience.

One piece usually slips out when recounting how the messages stick to our minds and what makes it so.

The main reason for all its worth, it is highly entertaining and certainly more dynamic than what most people usually see these days.

What does this highlight for you and how will you apply this to your business?

If you found this helpful, please share it with your connections.

View our video styles HERE…

explainer-videos-fastest-way-get-customers-attention

Explainer Videos Fastest Way Get Customers Attention

“Explainer Videos” 

The Fastest Way to Get Your Customer’s Attention    

By now, everyone knows that explainer videos is the greatest attention-grabber since video marketing hit the Internet.

It is such a runaway hit when compared to other online videos, voices, pictures, and images or some other combinations like presentation slide shows.

Consider this: Search engines are essential in all of everyone’s online activities and Google is the largest of them all.

However, the second largest visited site (and is not even classified as a search engine) is YouTube.

This is the video-sharing site where people go to do only one thing: watch the video that they want, nothing else.

Where do you mostly go to when you want to know how to do something?

YouTube for most of us.

Very interesting facts on vlogging online, listen to what Tim Smchoyer has to say…

 

Video Statistics

These days, popular music videos alone now number in the billions of viewers.

Videos top even the figures reached by other social media sites (where some also incorporate feature videos in them).

From YouTube, there is information that more than four billion hours of video are viewed every month on its site alone.

At the same time, there are around 100 hours of video uploaded to the site every single minute.

This fact is 3 years old, and you can only surmise the extent of its scope now.

These videos come from everywhere, big and small clips that sometimes become viral and seize the attention of everyone in the online world.

This includes all kinds of publicity-seekers, stunt-makers, all kinds of advocates and what-not, all of them seeking the viewers’ attention.

The good news is that there is also now a trend where commercial brands are using video-sharing platforms in sending their messages over video and are noticed.

Business Opportunities 

_Explainer Videos_ The Fastest Way to Get Your Customer’s Attention

If nothing else, beating your competition in the crowded online market, a video is your best bet, and everything would count in your favor.

They stand out in any place. Get your contents rich enough and engaging enough (or more), and it can definitely stimulate your customers’ buying instincts.

This is over and above the usual funny animal videos or cartoons, how-to’s and amazing commercials and movie trailers.

The phenomenon only goes to show that people are engaged with videos and haven’t gotten tired of them.

In fact, the interest on them hasn’t waned but is steadily mounting.

Video Technology Ease of Use

As technology marches on, and there is an increasing availability in bandwidths plus the other advances in video technology.

People had been watching more and more videos offered around and sharing them as they had never done before.

People, in short, had been into videos now with more frequency than ever before and for all kinds of reasons: entertainment, information, valuable content, and other ideas and concepts.

The goal these days is using searches to find video content and understanding how to create videos for online use.

The optimization of these videos for searching is one important part of a digital strategy for most sites.

Our video creation tool makes it simple to create your very own unique videos in minutes CLICK HERE

Interaction

Not surprisingly, people are now interacting with brands through video and this trend is on the rise.

These days, there are now opinion videos, answers video, video parodies and reaction and response videos.

The notable thing is that these people with their videos now have the power to market themselves, their ideas, what they are, and their work and places in society.

View our Video Styles Click HERE…

Video Primary Goals

When you decide to create your animated video, the aim is to gain more leverage for your small business.

As we all know, any online business relies on the number and quality of the visitors.

Most important, especially these days is how the visitors will react and respond to the site’s marketing messages.

On the whole, explainer videos usually last for only a few seconds to some few minutes and present a message to imprint on the viewer’s mind.

Understanding your audience is also of prime importance.

For our explainer videos, we take into account all of these primary and important goals.

Have a look at some of the various categories and styles HERE

Build Traffic

This is of great importance because a professionally-made animation explainer video can have a global appeal.

The interesting portion is that your video would mean you have the right target traffic which in turn would mean good business prospects.

The trick had been to integrate the potential, the mission statements, the business strategies, and even the complex services our business may offer to gain the attraction of the audience.

business strategy videos

Wider advertising reach

With your animation explainer videos and the help the company can extend to you, you can have your video played on the leading advertising channels all over the world.

As always, it is easier for the production company to achieve that status.

The trick is simply to gain it with the professional way that makes the video, such as it is, a high-quality animation explainer.

The attraction has now gone over and above your target market and is now conquering other places than you can imagine.

Building Clients’ Trust

The only guideline here is the professional way your explainer videos are going to be produced for everyone, amateurs, and professionals alike, to view and assess.

With the animation explainer video company services, you can be sure to acquire your clients’ trust in your products by the quality of the video themselves.

 

Attention To Your Business

High quality animated explainer videos also can drive huge sales profits on its strength alone. Some have been getting international deals.

These are requests for permissions to use the animated explainer video as a marketing tool.

Requests from other business enterprises, your animation explainer video can provide your business with another income opportunity in your hands.

Other uses of explainer videos

In direct context, the use of explainer videos as components to your marketing mix also tends to increase your revenues, both directly and indirectly.

In addition, the animation videos that are used as a training aid for company men can improve productivity and efficiency.

These animation explainer videos are unlike the other videos frequently seen on the web.

The explainer videos have their own specific purposes. As such, it has its own tactics.

These explainer videos usually have their first few minutes to be linked directly to its effectiveness.

A video that had been created by a company that specializes in making powerful explainer videos are several notches in visual appeal.

They are also very effective in communicating the important details of your product or services to the viewer.

View our Video Styles Click HERE…

 

Content

After all, is said, content is still the most important component even for videos.

Equally important would also be the fluidity of the animation and the overall formatting.

With these requirements, it becomes imperative that you need to hire an experienced and competent animation company with experiences in different genres.

This is simply to ensure quality in the rendering and in character creation.

3D is popular in movies but they are expensive. 2D animation is the nearest choice, although 2D or 3D are not big deals in explainer videos.

A good animation company always has top points on formatting, designing and in animation.

Using explainer videos

Like children, today’s consumers have very short attention spans.

Getting to connect with your audience needs a special video-maker that can produce eye-catching and captivating animation while being able to deliver your main message.

With a good explainer video, this is easily done because of their experiences and expertise.

For small businesses, they usually produce the best-animated work for your bucks.

Small businesses have smaller budgets.

See how affordable we are Click HERE

Traffic generation

A professionally-made explainer video is “share friendly”, meaning it experts importance on the social media.

If it is entertaining, captivating and delivers the core message as efficiently and effectively as it should, the people usually share them with others based on other qualities it has as well.

If it interests someone, it is likely that someone will follow the link to the explainer, which is the company’s site.

When more people get interested, you can also expect that there will be more traffic to your site.

 

Multiple platforms 

Explainer videos are able to work on many platforms.

For instance, you can have it used on your website, on social media sites and still on other video sharing sites.

Each of these sites (other than your own) has their own built-in audiences which can multiply your total audiences.

This type of video is not treated like a hard sell in any context.

They are more like informational and have values for the viewer. During the “explanation points” in the video, the viewer will see the featured company.

This is usually seen as a qualified authority on the subject.

With it, the authority you earned can enhance to your viewers the authority of your company on the subject and are usually bound to believe you than in other sources.

This authority will lead to trust and people purchase only from people (and places) they trust.

  Animated Explainer Video Advantages

Animated explainer videos have always been an affordable option for getting your message across with very minimal outlays, compared to glossy media releases in print and other media.

These are expensive investments, but for small businesses and start-ups, it is not very effective.

Aided in fact with the latest technological tools now available, the affordability of explainer videos it has now become a viable option for most small businesses and startups.

Small companies can create their own videos without much knowledge or experience since the tools are all available for them.

 

Leading Video Animation Company

Currently, video marketing is becoming the leading marketing efforts online.

Explain your Business is the top go-to company for small businesses to help them with their explainer videos to bring their businesses forward.

The company has more a hundred video templates and the number is growing to help startups and small businesses move ahead in the very competitive world of online business.

What does this highlight for you and how will you apply this to your business?

If you found this helpful, please share it with your connections.

 

View our Video Styles Click HERE…