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business explainer video

Outsmart Your Competition with a Business Explainer Video

A business explainer video is something that uses animation in explaining what a business is all about. Businesses also use it when they are introducing a new concept or product to their customers.

They use it to get the stories of their brand across in the most striking way. Explainer videos started became popular when Twitter used it to explain what they are about to online users.

 

How Does Business Explainer Videos Work?

Experts agree that video is the best medium for conveying information as long as it is used correctly. It stimulates the auditory and visual senses.

This perfect combination enables the audience to retain the message for a long time.

One great example is the YouTube platform. Every month, more than one billion new visitors watch a YouTube video.

In a month, it has more than 6 billion hours of videos being watched. YouTube has been constantly expanding ever since.

This is what makes video one of the best marketing contents for businesses out there.

 

How Effective Is A Business Explainer Video And Why Does It Work?

Usually, businesses find it difficult to express what they do in an easy way that their target customers will understand.

Have you experienced visiting a site and left without even understanding what it is about or what it is offering?

This is the time when a business animated video can help.

With the combination of video and audio, it can clearly deliver the value proposition of a brand and significantly increase the retention rate.

Most people like to hear a good story particularly when it helps them engage with familiar ideas.

When a business explainer video adds a new concept to the already familiar ones, it helps get the message across to the viewers easily and entertainingly.

 

Business Explainer Video Case Study

View our Video Styles Click HERE…

 

Branded Video Vs’s Business Explainer Video

Branded videos are when a company includes clips into their video content, providing informative and engaging ideas.

They are geared more into doing ads, which are not necessarily animated. Branded videos are also typically longer than business explainer videos.

On the other hand, business explainer videos are brief and comprehensive, offering a range of ideas in one content.

The goal of these videos is to let viewers know a company’s products and services, and understand what the purpose of a business.

Business explainer videos use a simple yet interesting story to convey something to their viewers.

 

Branded Sales Video Example

View our Video Styles Click HERE…

How Does An Animated Explainer Video Help Your Business? 

Video content has been experiencing a wild growth for the past several years.

One of the reasons is that Google gives rewards to websites that are able to keep visitors spend more time on their sites.

So, if you have exciting videos on your website, you are more like to attract visitors to watch them.

A business explainer video is effective in helping a business grow in an affordable way.

This is the reason that animated videos have been seeing the rage in popularity.

It is a great marketing tool that helps your business in explaining your product or service, in boosting rate of conversion, in increasing sales, among others:

 

why explainer videosMake Pitch More Engaging –

Make a business explainer video to create your pitch. With the right visuals and music plus a strong script, you have a higher chance of grabbing the attention of your viewers.

Traditional web content tends to annoy or confuse the audience instead of catching their attention due to the colored fonts, flash, loads of text, etc. It also slows down the load time of a site. However, a simple business animation video can help make your page clutter free.

You give the viewer the essential information and ideas, making them want to engage and convert.

 

Higher Rank in SERPs

As mentioned above, Google rewards if users spend more time on a site. Plenty of images, large texts, and not updated site get a low rank on Google search.

This indicates, less exposure and worse, it drives site visitors away.

Business animated videos, on the other hand, engage the interest of the audience and help them make a buying decision fast, resulting in getting a higher rank in search engine result pages.

Boost the Audience Information Retention

People normally retain only about 10% of what they hear but are able to retain up to 50% of what they see.

When viewers like a video, they are likely to share it. Also, word of mouth can definitely help your audience grow.

 

Shareable

Your business explainer videos does not necessarily have to be exclusive on your site.

You may upload them to YouTube, Vimeo, and other video sharing sites.

Make sure you use proper keywords in attracting more internet users.

People today lean more toward video watching and sharing instead of reading and sharing written text.

 

Improve Conversion Rate

According to several surveys, about 85% of consumers are more likely to buy a product after watching an animated explainer video.

Such videos help businesses monitor the number of visitors on their sites as well as those potential customers.

In addition, business explainer videos can show the number of views for each of your video, hence it eliminates the need to do the manual counting of sales.

You can easily identify product or service interest consumers.

 

Generate More Interest

Social media allows businesses to spread brand awareness through images and videos.

There are about 70% of users watch videos on the internet.

Videos can significantly help generate interest in the products and services of your business.

 

Explain Your Offering

If you explain things through written content, it does not always work.

This is because people may interpret written information in different ways.

But, an animated video is straightforward and use audiovisual clues to give viewers a better understanding of the brand.

You can connect with your target market well.

 

Introduce Your Personality –

Do not be a faceless company that is selling things online.

Allow the audience to know who you are by using an animated explainer video.

People will connect more to you if you put a face to your name.

 

 

Perfect Positioning for Your Business Explainer Video

 

To get the best of your videos, here are the best places to put them:

Blog – Make your content easier to digest by including explainer videos with attractive visuals to your blog post.

This will help you get a higher rank in SERPs, and also improve your SEO efforts.

Landing Page– You will have up to a 2-minute increase in visit time and see a decrease in your bounce rate.

Add a solid CTA in the end or middle of your business explainer video.

 

 

 

 

 

Home Page– Most users will not bother to scroll down, put your video on top of your homepage.

On that position, visitors can play and watch it immediately.

It is better to use a big font in the play button, as a way to encourage users to click your business explainer video.

 

 

 

 

 

Email Marketing-If you include videos in your emails, this increases your click-through.

Also, consumers are more likely to buy after watching a video about a particular product or service.

 

 

 

 

 

Email Signature – You can boost visibility by adding an animated explainer video as part of your email signature.

 

 

 

 

 

Social network sites–These are the most popular place to post your video because almost everyone uses social media.

 

 

 

 

Ads – You can obtain fast results if you put explainer videos in paid ads. Doing this helps you keep track of customer interactions, and target leads.

 

 

 

 

Presentations -When introducing a product or service in your presentations, use business explainer videos to catch the attention of your partners, stakeholders, investors, etc.

Business explainer videos are suitable for businesses that need visual metaphors to explain abstract environments and difficult concepts.

Today, companies utilize technology to solve the problem of consumers.

If users click on a button, they get something. It is considered an abstract idea. But, not all people in the present time understand technology.

When it comes to explaining the complex structure, you can’t seem to do it right. You have a unique product or service, but why is it so hard to deliver a message to your audience.

That is where business explainer videos enter the picture.

These videos that use animations use visuals and graphics to explain abstract concepts; they can show viewers what they cannot see before such as what is inside an app and equipment, what happens behind the scenes, the workings of a computer, and so on.

All over the world, people and companies make videos to make product demos, publish reviews, brand awareness, among other things.

It is just a proof that video content is an effective medium for businesses to promote products and services, and share information.

 

What does this highlight for you and how will you apply this to your business?

If you found this helpful, please share it with your connections.

 

View our Video Styles Click HERE…

explainer videos heres why

Successful Recipe for Making an Explainer Video

The technology of explainer videos software has become more accessible and cost-effective.

An explainer video uses a different kind of problem-and-solution illustration. If you want increased conversions, click-throughs, and profits, you need to try this kind of video trend.

Customer engagement is what all businesses aim for, especially new businesses and startups.

Engaging your prospective audience means you need enough people to buy your products or services.

One important component to achieve this is by using an explainer video.

 

What Exactly Is an Explainer Video

Want to simplify complicated information about your business? then an explainer video is an answer.

With the use of animation, explainer videos are effective and affordable at the same time.

These are enough reasons why a lot of companies are effectively using this tool for marketing purposes.

One way of getting a higher rank in Google is to keep your visitors stay for a long time on your site.

This is why there is a boom in online videos in the past few years.

From simple to complex, an explainer video can tell the story of your business much better and in a quick manner.

Give them a short storyline and no one would be the wiser.

 

Types of Explainer Video

The common ways to make an explainer video include:

♦️Demo – If you want to introduce a new product or service in detail, this is the video to make.

♦️Testimonial – This type of explainer video helps you in building trust and gaining credibility

♦️FAQ – This is a time-saver in answering common questions regarding your business.

♦️Benefits – It provides more comprehensive information about your business and website. This one is ideal for a landing page or home page.

♦️How To – Explain certain topics about your products or services with a how-to video.

 

View our Video Styles Click here…

 

Why Is Video So Effective?

 

♦️51% of marketing gurus consider video as one of the best types of contents that give the biggest return on

♦️Over 1000% of shared contents on social media are videos.

♦️75% of consumers who watch a certain explainer video are likely to purchase a product.

♦️55% of consumers are willing to give their trust to businesses that use videos showcasing their products and services.

♦️95% of customers acknowledge the idea that watching a video helps them in their buying decision.

♦️59% of successful companies make use of smart videos through marketing automation.

 

Explainer videos – great tools for articulating a message in just a few minutes.

When it comes to human psychology, a high percentage of humans remember and process visual information more than 50,000 times faster than audio or text.

As visual information can influence a wide range of audience according to the statistics.

Explainer videos make great tools for articulating a business’ product or service in just a few minutes.

A video has the capability to grab the attention of the viewers within the first 10 seconds, which is critical to the success of the video.

Note that an explainer video does not only feed the sense of sight but the hearing as well, thus increasing the user’s perception.

It is safe to say that video helps both businesses and consumers.

An explainer video has an educational effect, as it targets your desired market.

If you put a landing page in your video, your conversion rate can increase up to 80%.

 

recipe for explainer videos

 

Style of Animation

Any business can benefit from an explainer video.

Whether you consider your business very simple or a serious one.

Graphics

This is crucial as you need to take into consideration your demographics when adding graphics.

They must be reliable to your target audience.

Music

Music has the power to touch emotions.

Put the right music to your video, and your audience will be hooked.

Voice Over

The tone you use in your video must reflect how you want people to know your business.

Choose the voice for your video appropriately.

Subtitles

As powerful as music is, many people actually watch videos even without sound.

Putting subtitles to your explainer video can still grab the attention of the user.

Script

Your explainer video will not be complete without a script. Add a script for about 1 minute.

Tackle the problems of your target market, and how your business can help to get rid of them.

As you create your explainer video, do not forget your CTA messages.

 

What Makes Animated Videos Special?

There is really no big secret why people go for an animated explainer video.

But, while it is only a type of visualization, it provides significant benefits to businesses compared to other visuals.

 

It does not settle with simple scripts.

One great thing about animation is that you can put any characters that you think are helpful for your video.

They can sing, dance, jump, swim or fly.

You choose any costumes for your characters that are appropriate for the location and period you want.

The more creative your storyline is, the more effective your presentation is.

 

There is something about fun cartoons and colorful characters that talk about business.

It creates an engaging atmosphere that attracts the attention of the viewers and stirs strong emotions.

Rational arguments and emotional elements create a powerful combination.

Your video is more likely to achieve your desired effect if you include feel-good emotions and the information is memorable.

What’s more, an explainer video typically does not come off as an annoying and bothersome advert.

 

Visualizing information with the help of animation is an advantage in itself.

If a business finds it hard to use other forms of video to promote their brand and attract traffic, using animation in the video usually helps.

 

They are concise and hit the target.

In general, explainer videos are from seconds to a few minutes long.

Your audience will not roll their eyes or press the stop button to escape anything that you have to convey.

Moreover, these short videos can be edited; for example, you want to add more features.

 

 

What Goals Are Achieved With Explainer Videos?

 

Word-of-Mouth Advertising

As viewers see and enjoy your explainer video, you get to attract more and more people.

This one, you get to thank those who share your videos and like what you are offering.

 

Upgrade Your Pitch

Pamphlets and PowerPoint are no longer interesting as they used to be.

Pie charts, graphs, and words in between have become a boring paper pitch.

An explainer video, you can capture your audience instantly.

You only need a solid script and some lively visuals.

 

Go Beyond the Traditional Website Content

What have you achieved after putting tons of images, multi-colored fonts, and glittering animation on your website, in your attempt to increase traffic?

You probably only got a slower loading time and a bunch of confused leads?

An explainer video allows you to put all your creative ideas in a short video.

By doing this, expect to get an engaging audience and a clean-looking site.

 

Have Shareable Content

The thing about explainer videos is that they are not exclusive to your site.

You can upload your explainer video to YouTube, Vimeo, Facebook, Instagram, etc. Again, other people can do it for you by sharing your video.

Compared to the written content on a webpage, a video is easier to share.

In addition, video hosting sites are compatible with smartphones, which broadens the reach of your business even more.

 

Create a Virtual Connection

How do you make a customer choose to buy your products over and over again?

The answer is, allow them to know you a bit closer.

In the case of many online businesses, consumers often do not have direct contact with the business owners.

Build a sense of trust to your customers by creating a virtual connection in the form of an explainer video.

View more clients videos here…

 

Examples of Explainer Videos Successes

 

Companies who have used an explainer video and were not disappointed with the results:

 

♦️Animated explainer video of Dropbox

♦A ️gamification solution of Work.com

♦️Twitter, when they first introduce the platform to online users.

♦️The Human Solution standing desk

♦️Hubspot’s What Is AI?

♦️Spotify

♦️Pinterest

♦️Stitch Fix

♦️How Deep Is the Ocean by Tech Insider

♦️Fugoo speaker

♦️Everything Orgo

♦️Groupon

♦️Padmapper

♦️Mint financial life

♦️Dollar Shave Club

 

 

There are many more samples of explainer videos around the web. You can start by looking at the videos within your niche, including your competitors.

 

Conclusion

We can help you boost your business, just as we have done with our many satisfied clients.

The finished product of your explainer video will be in accordance to your preference and budget.

We also have available readymade templates in https://www.explainyourbusiness.com/ for your first video.

All you need is to trust our expertise, as our objective is to help make your business successful in whatever industry you are in.

View our Video Styles Click here…

animated explainers videos message carriers

Animated Explainer Video – Perfect Message Carrier

Hands down, video is the trending king online and everywhere else.

For businesses, the best way to promote your services is through the use of an “animated explainer videos” or explainer videos” as most people refer them.

These are the latest tools in online marketing and still, everyone is nuts about them.

Video has been at the forefront of our consciousness after seeing a horde of them online since the advent of the medium on the Internet.

In 2015 statistics show YouTube is the second largest visited site ever since it arrived, second only to Google.

People don’t even consider Youtube as a search engine but it is the second largest search engine.

Why Video?

our brains process videos 60,000 times faster than text.

Here are some more bits and pieces all about a video and why it is dominating the media and expected to dominate some more in the next years.

In a 1971 hypothesis, the premise is that audio and video have an individual channel in the brain and can be overwhelmed by a barrage of information.

However, when presented together as content with images on a screen with verbal narration, information is easier to absorb and digest.

Compared with text, Psychology Today notes our brains process videos 60,000 times faster than text.

According to https://www.ssrn.com/en/“>Social Science Research Network, the video is increasingly popular to 65% of the population.

As of 2016, 117.2 million Americans watch video on their phones, which is predicted to grow much larger in the next few years.

According to https://www.comscore.com/“>ComScore research, mobile is responsible for at least 65% of digital media time.

 

 

Statistics show in 2018 video content will be responsible for 79% of Internet traffic.

More current trends, all of which are expected to rise.

    96% of customers believe that video helps them make purchase decisions;

    73% of shoppers are more likely to buy a product after watching an explainer video about it;

    58% of consumers are ready to trust the companies providing videos about their products;

    74% of B2C marketers and 92% of B2B marketers use video in their marketing strategies;

    52% of marketing experts chose video among other types of content as having the best ROI;

    Social videos are shared more often than text and images combined – by 1200%;

    Video viewers are 1.6 times more likely to buy the featured products they see and hear;

silent salesman

Animated Explainer Videos for your Brand

Animated Explainer Videos are not just for educating or entertaining audiences.

They bring on significant benefits for your brand. The first is it can convert more customers.

Liveclicker video commerce survey, including big brands, have reported and 88% increase in conversions after adding video to a product page.

Google also found out that 1 in every 3 millennials said they bought products after directly watching a tutorial or how-to video about it.

Marketing platform Unbounce had an impressive 100% conversion lift after adding video to its landing pages.

When you put your animated explainer video online, you expand its lifespan and reach.

Anyone can find it while viewers can share them as well. Sharing is a very important aspect in the case of mobile audiences.

Research found out that 92% of mobile video consumers share videos with others.

Marketers who use video receive 41% more web traffic from search, according to Aberdeen research.

Posts with video also get three times more inbound links than text-only posts, according to Moz.

The videos are usually the first introductions to customers.

In the past, the company’s customer services reps and salespeople have to make the same pitch or demonstrations over and over again as long as there is an audience.

However, even if there are a few changes in order to customize the tone for the customer, the core information is the same.

With the animated explainer, the video can free up your manpower (and energy) while giving the same consistent messaging across all brand touch points.

 

Marketing with an animated explainer video

Animated explainer videos are just one type of video you can use.

However, it is prevalent because animation explainers are easily understood for all age groups.

The child-like quality makes it more interesting because the content is important.

Animated explainer videos are perfect for those types of business where it is difficult to present or to sell a product through other types of video or promo methods.

 

 

View our video styles HERE…

 

Animated figures

In an animated video, you can include information on target customer’s problems, benefits of the company and its workflow.

Some of these cases may include figures and similar things.

Virtually every piece of information can be visualized with animated explainer videos.

In reality, this is the main advantage of animated video over real video.

Animated characters that are lively and some eye-catching cartoons can trigger strong emotions.

They can create a special atmosphere that can engage the audience and certainly capture their attention.

In doing so, they add to the emotional component to the rational arguments. Overall, it enhances the total desired effect.

Storylines

It is more interesting for the audience to keep up with a storyline when it is in a fun and entertaining story and made relevantly.

An added bonus is animated explainer videos are associated with a marketing tool than staged videos.

This is why it does not come off as irritating or obtrusive advertising.

Characters can fly, dance, sing and wear costumes while the action may take place at any historical period.

This frees the makers to make it possible to create an inventive storyline for better presentations of a product.

This one means so much to the business it entails and the message it puts out.

With a video, it is easy to explain complicated things, create memorable images via simple ways.

They appeal to the emotions of the audience in its raw message.

Can also successfully solve real-world problems, and explain complexities

Improve search engine results and provide an increase in leads, conversions, and sales as other posts can accomplish.

 

Animated Explainer Videos:

 

Four primary goals…

 

animated explainer videos infographicThis first one is very important in the sense that a professionally-made animated explainer video can have a global appeal and can rise up to unprecedented levels.

The interesting portion is that your video’s main goal is to have the right target traffic which in turn would mean good business prospects.

The trick had been to integrate the potential, the mission statements, the business strategies and even the complex services.

Animated explainer videos can get by attracting the visitors and appreciate not just the message but also the style.

#Wider advertising reach

With your animation explainer video and the help the company can extend to you, you can have your video played on the leading advertising channels all over the world.

As always, it is easier for the production company to achieve that status.

The trick is simply to gain it with the professional way that makes the video, such as it is, a high-quality animation explainer video.

The attraction has now gone over and above your target market and is now conquering other places than you can imagine.

#Client trust

As the explainer video can obviously cover overcoming objections and covering your most frequently asked questions easily.

An explainer video can explain those benefits and features that once took up a chunk of your sales team on the phone making them the perfect message carrier for your business.

With the animation explainer video company services, you can be sure to acquire your clients’ trust in your products by the quality of the video themselves.

#Attention to your business

High quality animated explainer videos also can drive huge sales profits on its strength alone. Some have been getting international deals.

These are requests for permissions to use the animated explainer video as a marketing tool.

With requests from other businesses, your animation explainer video can provide you with another income opportunity in your hands.

 

View our video styles HERE…

 

The popularity of Animated Explainer Videos

Just like the major appeal of animated explainer videos, it is capable of telling a story in different ways.

Everyone likes cartoons, adults, and children.

When they deal with important things, the cartoon identification disappears and everyone forgets they are watching cartoons at all.

It is as the writers are thinking just as much about the adults and the children alike in the audience.

The gig consideration is also that it can explain better than words can.

Powerful videos can have the tendency to stick to the minds of the audience than catchy slogans can.

The simple work is to get the information to the minds of the audience.

One piece usually slips out when recounting how the messages stick to our minds and what makes it so.

The main reason for all its worth, it is highly entertaining and certainly more dynamic than what most people usually see these days.

What does this highlight for you and how will you apply this to your business?

If you found this helpful, please share it with your connections.

View our video styles HERE…

explainer-videos-fastest-way-get-customers-attention

Explainer Videos Fastest Way Get Customers Attention

“Explainer Videos” 

The Fastest Way to Get Your Customer’s Attention    

By now, everyone knows that explainer videos is the greatest attention-grabber since video marketing hit the Internet.

It is such a runaway hit when compared to other online videos, voices, pictures, and images or some other combinations like presentation slide shows.

Consider this: Search engines are essential in all of everyone’s online activities and Google is the largest of them all.

However, the second largest visited site (and is not even classified as a search engine) is YouTube.

This is the video-sharing site where people go to do only one thing: watch the video that they want, nothing else.

Where do you mostly go to when you want to know how to do something?

YouTube for most of us.

Very interesting facts on vlogging online, listen to what Tim Smchoyer has to say…

 

Video Statistics

These days, popular music videos alone now number in the billions of viewers.

Videos top even the figures reached by other social media sites (where some also incorporate feature videos in them).

From YouTube, there is information that more than four billion hours of video are viewed every month on its site alone.

At the same time, there are around 100 hours of video uploaded to the site every single minute.

This fact is 3 years old, and you can only surmise the extent of its scope now.

These videos come from everywhere, big and small clips that sometimes become viral and seize the attention of everyone in the online world.

This includes all kinds of publicity-seekers, stunt-makers, all kinds of advocates and what-not, all of them seeking the viewers’ attention.

The good news is that there is also now a trend where commercial brands are using video-sharing platforms in sending their messages over video and are noticed.

Business Opportunities 

_Explainer Videos_ The Fastest Way to Get Your Customer’s Attention

If nothing else, beating your competition in the crowded online market, a video is your best bet, and everything would count in your favor.

They stand out in any place. Get your contents rich enough and engaging enough (or more), and it can definitely stimulate your customers’ buying instincts.

This is over and above the usual funny animal videos or cartoons, how-to’s and amazing commercials and movie trailers.

The phenomenon only goes to show that people are engaged with videos and haven’t gotten tired of them.

In fact, the interest on them hasn’t waned but is steadily mounting.

Video Technology Ease of Use

As technology marches on, and there is an increasing availability in bandwidths plus the other advances in video technology.

People had been watching more and more videos offered around and sharing them as they had never done before.

People, in short, had been into videos now with more frequency than ever before and for all kinds of reasons: entertainment, information, valuable content, and other ideas and concepts.

The goal these days is using searches to find video content and understanding how to create videos for online use.

The optimization of these videos for searching is one important part of a digital strategy for most sites.

Our video creation tool makes it simple to create your very own unique videos in minutes CLICK HERE

Interaction

Not surprisingly, people are now interacting with brands through video and this trend is on the rise.

These days, there are now opinion videos, answers video, video parodies and reaction and response videos.

The notable thing is that these people with their videos now have the power to market themselves, their ideas, what they are, and their work and places in society.

View our Video Styles Click HERE…

Video Primary Goals

When you decide to create your animated video, the aim is to gain more leverage for your small business.

As we all know, any online business relies on the number and quality of the visitors.

Most important, especially these days is how the visitors will react and respond to the site’s marketing messages.

On the whole, explainer videos usually last for only a few seconds to some few minutes and present a message to imprint on the viewer’s mind.

Understanding your audience is also of prime importance.

For our explainer videos, we take into account all of these primary and important goals.

Have a look at some of the various categories and styles HERE

Build Traffic

This is of great importance because a professionally-made animation explainer video can have a global appeal.

The interesting portion is that your video would mean you have the right target traffic which in turn would mean good business prospects.

The trick had been to integrate the potential, the mission statements, the business strategies, and even the complex services our business may offer to gain the attraction of the audience.

business strategy videos

Wider advertising reach

With your animation explainer videos and the help the company can extend to you, you can have your video played on the leading advertising channels all over the world.

As always, it is easier for the production company to achieve that status.

The trick is simply to gain it with the professional way that makes the video, such as it is, a high-quality animation explainer.

The attraction has now gone over and above your target market and is now conquering other places than you can imagine.

Building Clients’ Trust

The only guideline here is the professional way your explainer videos are going to be produced for everyone, amateurs, and professionals alike, to view and assess.

With the animation explainer video company services, you can be sure to acquire your clients’ trust in your products by the quality of the video themselves.

 

Attention To Your Business

High quality animated explainer videos also can drive huge sales profits on its strength alone. Some have been getting international deals.

These are requests for permissions to use the animated explainer video as a marketing tool.

Requests from other business enterprises, your animation explainer video can provide your business with another income opportunity in your hands.

Other uses of explainer videos

In direct context, the use of explainer videos as components to your marketing mix also tends to increase your revenues, both directly and indirectly.

In addition, the animation videos that are used as a training aid for company men can improve productivity and efficiency.

These animation explainer videos are unlike the other videos frequently seen on the web.

The explainer videos have their own specific purposes. As such, it has its own tactics.

These explainer videos usually have their first few minutes to be linked directly to its effectiveness.

A video that had been created by a company that specializes in making powerful explainer videos are several notches in visual appeal.

They are also very effective in communicating the important details of your product or services to the viewer.

View our Video Styles Click HERE…

 

Content

After all, is said, content is still the most important component even for videos.

Equally important would also be the fluidity of the animation and the overall formatting.

With these requirements, it becomes imperative that you need to hire an experienced and competent animation company with experiences in different genres.

This is simply to ensure quality in the rendering and in character creation.

3D is popular in movies but they are expensive. 2D animation is the nearest choice, although 2D or 3D are not big deals in explainer videos.

A good animation company always has top points on formatting, designing and in animation.

Using explainer videos

Like children, today’s consumers have very short attention spans.

Getting to connect with your audience needs a special video-maker that can produce eye-catching and captivating animation while being able to deliver your main message.

With a good explainer video, this is easily done because of their experiences and expertise.

For small businesses, they usually produce the best-animated work for your bucks.

Small businesses have smaller budgets.

See how affordable we are Click HERE

Traffic generation

A professionally-made explainer video is “share friendly”, meaning it experts importance on the social media.

If it is entertaining, captivating and delivers the core message as efficiently and effectively as it should, the people usually share them with others based on other qualities it has as well.

If it interests someone, it is likely that someone will follow the link to the explainer, which is the company’s site.

When more people get interested, you can also expect that there will be more traffic to your site.

 

Multiple platforms 

Explainer videos are able to work on many platforms.

For instance, you can have it used on your website, on social media sites and still on other video sharing sites.

Each of these sites (other than your own) has their own built-in audiences which can multiply your total audiences.

This type of video is not treated like a hard sell in any context.

They are more like informational and have values for the viewer. During the “explanation points” in the video, the viewer will see the featured company.

This is usually seen as a qualified authority on the subject.

With it, the authority you earned can enhance to your viewers the authority of your company on the subject and are usually bound to believe you than in other sources.

This authority will lead to trust and people purchase only from people (and places) they trust.

  Animated Explainer Video Advantages

Animated explainer videos have always been an affordable option for getting your message across with very minimal outlays, compared to glossy media releases in print and other media.

These are expensive investments, but for small businesses and start-ups, it is not very effective.

Aided in fact with the latest technological tools now available, the affordability of explainer videos it has now become a viable option for most small businesses and startups.

Small companies can create their own videos without much knowledge or experience since the tools are all available for them.

 

Leading Video Animation Company

Currently, video marketing is becoming the leading marketing efforts online.

Explain your Business is the top go-to company for small businesses to help them with their explainer videos to bring their businesses forward.

The company has more a hundred video templates and the number is growing to help startups and small businesses move ahead in the very competitive world of online business.

What does this highlight for you and how will you apply this to your business?

If you found this helpful, please share it with your connections.

 

View our Video Styles Click HERE…

animated-epxlainer

4 Powerful Reasons to use Animation Explainer Videos

Creating animation explainer videos is a technique to gain more leverage for any small business.

Any online business hugely depends on the number of visitors to their website.

Animation explainer video increases traffic and visitors and helps them respond to your marketing messages.

Animation explainer videos usually last for a few seconds to a few minutes in length.

The message can then be clearly displayed in the viewer’s mind and makes it easy to understand.

This method works very well for sites that would like people to stand back and get the picture of what exactly their product or services offer them.

Perfect for complex ideas and solutions that you offer in your business.

 

Case Study

The Sweat Lab had created an app to test how much sweat we lose when exercising.

The complexities we were able to show in this animation video

View more Case Studies Click HERE…

1. Build traffic

Having an Animation Explainer Video professionally made, the video would effectively have a global approach.

The attraction of your target market will be elevated luring them, wanting them to know more about your services.

Click here to have a look at the many video styles we have on offer.

Animation effects in your video would mean that the right targeted traffic would get attracted and turn into business prospects.

Business strategies, mission statements and even the complexity of services and products are presented in an engaging way.

Your animation explainer video should be well-produced.

The features and benefits of your business would be explained within a short time.

 

2. Broader advertisement

With the help of an animation explainer video company.

You can acquire to have your video played on the leading advertising channels all over the world.

Sharing your video across multiple channels and search engines gaining more traction for your video to go viral

It is easier for the production company to make a high-quality animation explainer video in relatively a short period of time

They are professionals at creating conversion focused animation videos which attracts the eyes of your target audience.

Here is a great video from Tim Schmoyer on getting the best out of your videos and where to post them and which channels are best for you.

 

3. Gain the trust of clients

Have we all seen an amateur DIY video? Think about how that made you feel about the business?

It can ruin a business brand and the business reputation!

The advantages of hiring an Animation Explainer Video company’s services are limitless

You can get the trust of the clients by showcasing a professionally made animation explainer video, showing you care about your business and it’s brand.

You will be the owner of the explainer video gaining trust in the products and services of your business by watching the high-quality animation video.

 

4. Draw attention to your business

With a high quality animated explainer video, you can gain massive after sales profits.

You can even acquire international deals requesting your permission to use your animated explainer video.

As a marketing tool for their business as well, they can complement other businesses and get shared with your influencers.

Making them another income opportunity with your animation explainer video for marketing your business.

 

What does this highlight for your business?

Share and comment below if you have found this useful for your business or colleagues.

visit our video styles page and see what we may have for your business that you could use immediately

 

View our video styles Click HERE…

why use explainer videos

Why Use Explainer Videos

Website Explainer Videos Increases Sales and Revenue

Using an explainer video as part of the marketing mix tends to increase revenue growth.

Animation explainer videos used as a training aid for employees tend to improve productivity and efficiency.

Keep in mind that explainer videos are not like other video content on the web. It has a specific purpose.

Thus, it has it’s own tactics. For example, the length of the video and the first few minutes are directly linked to its effectiveness.

This is why we suggest that you hire a company that specializes in creating powerful explainer videos.

Specifically, one that can produce videos that are visually appealing and able to effectively communicate the important details of your product or service to the viewer.

While 3D animations are very popular in films and movies, but they can be very expensive to produce.

 

2D animation is often the go-to choice for most companies

 

View more case studies Click HERE…

This is why 2D animation is often the go-to choice for most companies. On top of that, being 2D or 3D is not a big deal in explainer videos.

The most important thing in explainer videos is the content, fluidity of the animation and the formatting.

This is why it’s best that you hire an animation company that has years of experience and has done work for different genres.

This is to ensure that you have the best quality of the character creation to rendering.

A good animation company should also score high points on formatting, designing, and animation.

 

 

Why Use Website Explainer Videos

The attention span of today’s consumers is getting smaller and smaller.

This means that if you want to connect with your target audience, it’s best that you have a medium that is eye-catching, captivating and efficiently delivers your core message.

Thankfully, a good explainer video can achieve all this. This is why explainer videos are getting popular for small businesses as it gives the “best bang for the buck.”

After all, small businesses rarely have deep pockets dedicated to marketing.

However, that’s not all there is to explainer videos, and it’s a medium that offers more advantages.

We will cover some of these important benefits below.

 

 

View our Video Styles Click HERE…

 

 

Increase your Sales and Brand FAST

With over thousands of visitors every minute, your products & services will be exposed more to the outer world.

As a result of this exposure, there will be an increase in your sales as videos are there to assist you.

Explainer Videos can be used to address your audience by relating video to every aspect of their life.

Attracting more & more of your ideal audience towards your business website and social media channels will help increase sales.

Also, explainer videos tend to work towards making people more aware of your brand and your business shows up more frequently.

 

Building Traffic

The great thing about a good and professionally-made explainer video is that it’s very “shareable,” which is very important in a social media-centered world that we live in today.

If an explainer video is entertaining, captivating and communicates the core message efficiently and effectively, then people are generous in sharing the video to friends and family.

If someone is interested, then it’s likely that he or she will follow the link on the explainer, which is the company’s website.

As more people share the video, the more traffic your website will receive.

 

The most important thing in explainer videos is the content, fluidity of the animation and the formatting. This is why it’s best that you hire an animation company that has years of experience and has done work for different genres.

 

Website Explainer Videos Have Multiple Uses

Another advantage of explainer videos is that can work on many platforms.

For example, it can be used on your website, social media sites and video sharing sites. It’s like hitting 2 or more birds with 1 stone.

 

website explainer video ideaGaining Authority

A good explainer video does not do any “hard selling.” Instead, it’s informational and provides value for the viewer.

As  Website explainer videos “explains” a subject to a viewer, the viewer will see the company that’s featured in the explainer video as an authority on the subject.

Authority is very important as today’s consumers are getting smarter and more cautious.

They know that anyone can throw deceiving or false information on the web.

Website explainer videos are a great way of illustrating how your company knows your business very well and your customers will then see your company as an expert.

Ultimately, an authority will lead to trust; and always remember, people will always buy from someone they trust.

 

Additional Income Opportunity

Another great advantage of explainer videos is that’s its one of the few marketing mediums that can directly put money into your pocket rather than take money out of your company’s coffers.

As your company grows, your business partners may see how powerful your explainer videos in converting sales.

Because of this, some of your business partners would request permission to use your explainer video to also boost their sales.

When this happens, you can charge a small fee for the explainer video and it now becomes another income stream for your company.

 

What does this highlight for you and how will you apply this to your business?

If you found this helpful, please share it with your connections 

 

View our Video Styles Click HERE…

whiteboard explainer video

How to use Whiteboard Explainer Videos

Whiteboard Explainers To Promote Your Business Services

The ability to use whiteboard explainer videos to tell your story of who you are and what you do is perfect for explaining in-depth specific processes, products or services.

Whiteboard explainers are a fantastic tool to promote your business services in a fun and entertaining way is incredibly valuable.

At first, the consumers are not looking for complex explanations but are looking for answers to solutions that you offer.

This makes whiteboard explainers a great opportunity to showcase some of your complex services and solutions to your ideal audience in a more relaxed and non- confrontal way.

Let’s face it who doesn’t want to be entertained.

Where both video and text are available on the same page, 72% of people would rather use video to learn about a product or service.

View more Case Studies Click HERE…

 

What’s Whiteboard Explainer video?

Whiteboard explainer videos is a type of video where pictures are drawn on a white background and contain a narrative storytelling.

Whiteboard explainers are simple and tell your story without having to bore your viewer with long blog posts or having to explain your services in person consistently and can present a complex solution or service into something that can be easily understood.

An example of this would be a mortgage broker so to speak who would like to explain LMI – Lenders mortgage insurance to a prospective client, so instead of an explanation all the time they could create a whiteboard explainer video.

Not everyone can understand but an explainer done correctly can do this and can be promoted to encourage more prospects and ideal clients as well.

 

Benefits Using Whiteboard Explainer Videos?

Well, I would say anyone could benefit who has a small business to a large corporation.

To give you some inspiration here are some industries that have successfully used them.

Mortgage Brokers have extensively used them to explain different loan types.

Another example would be why to use a mortgage broker and the services they offer” as not everyone understands.

The benefit of using a mortgage broker so to their advantage gives them a huge opportunity to sell the benefits.

Property buyers agents are another great example as well for the services they offer in their businesses.

95% of people have watched an explainer video to learn more about a product or service.

Here is an example:

Whiteboard Explainer Video

Example

make your own

See many more video styles Click HERE…

Ok so let’s see why they are so effective!

whiteboard explainer videosSimplify Ideas

Whiteboard Explainer videos allow you to create ideas in a simple manner.  Regardless of the complexity of the message you are trying to share with your ideal audience.

Whiteboard explainer videos allow you to integrate graphics and text, giving you additional mediums to work with.

When it comes to presenting your brand, product or service you are trying to promote whiteboard explainers is perfect.

 

Tell a Story

Sharing a story with those who are viewing your whiteboard animation is another way to capture your ideal audience.

When you are wanting to promote and share your story, while also increasing your chances of generating good quality leads for your business.

Engaging and connecting with your audience is essential if you want to create and share a successful message.

Whether you are providing information regarding a specific topic or complex service, case study whiteboard explainer videos can do just this.

You can pretty much promote anything that you want to get in front of your ideal audience with a whiteboard explainer video.

 

Increase Web Traffic, Better SEO

The more whiteboard explainer videos you make and use to help with promoting your site and its content.

The  easier it becomes to get your site’s URL within search engines,

Google is the number one search engine and loves video so another important point to make here is that you can also add your whiteboard explainer videos to your youtube account.

As Google owns youtube and they will rank better in SEO rankings as well as put them into your blog posts.

 

What does this highlight for you and how will you apply this to your business?

If you found this helpful, please share it with your connections and I’d love to hear from you too…please share your thoughts in the comments below ?

 

See many more video styles Click HERE…

 

whiteboard-animation-videos

Whiteboard Explainer videos to use in your Business Promotions

Whiteboard Animation Videos

Affordable for any Business!

Whiteboard Animation videos are an awesome tool to use to create an affordable video.

Best way to promote your business to create once off seasonal business promotions too.

Over the last several years, the use of whiteboard animation videos and promotional business videos has been steadily rising.

It is becoming a must to use video in your marketing efforts today, whiteboard animation can achieve explanatory better than most other video methods.

Today, people are using pens, markers, and drawings to present their ideas and to connect with their ideal audience in an entertaining way.

There are many tools available for the small business owner to be able to create affordable videos.

 

See our whiteboard videos Click HERE…

 

What are Whiteboard Animation Videos

They’re short videos (ideally 60-90 seconds) that begin with a prospect or consumers problem and end with the solution to that problem by painting a picture for them with animation.

If you’ve been putting off making video content or getting started with video marketing because it’s too expensive, I have some options for you.

Some companies spend $5,000 to $10,000 to outsource a good online video. Seriously if you are a small business don’t let this put you off getting started with video marketing,

You can still make very professional if not better videos with the tools on offer today.

If you have the resources to do that, great! But many small businesses don’t, and that’s why we have created tools to make your own and many of them if need be.

They are affordable for any small business to get started with whiteboard animation videos and our tools are handy and free to try.

 

Here is an example of one of our videos below:

Whiteboard Animation Video

Example template

Create for Free

See our whiteboard videos Click HERE…

Whiteboard Animation Videos – Tell Your Story.

You can use these videos to tell a nice story about how your products or services fit into the lives of your ideal audience or consumers and enhance their experience.

Launching a new product or promotion and need to explain in more detail about your promotion?

There is no other better option than an explainer video.

Whiteboard animation videos are one of the most popular methods of business promotion today.

Thousands of businesses around the world use whiteboard explainer videos to advertise their products and services.

 

Gain More Online Exposure.

Whiteboard animation videos are ideal for promoting your business message, business identity, and products.

They are ideal for use in your landing pages, external blogs and social media channels such as Facebook, Instagram, LinkedIn and YouTube channel, video streaming networks

Also inside your email marketing is very successful and add the word video in your subject line helps, the list goes on.

If you’re serious about increased traffic inflow, better customer engagement and higher conversion rates, better SEO efforts and ranking higher in the search engines!

For reliable, cost-effective whiteboard explainer videos where you can get started in as little as 30 minutes!

Free to create videos to see what they look like.

Created by an experienced and talented team of animators and marketers.Promotional animation videos in 30 mins

A large variety of promotional, cartoon, corporate, event videos, more than just whiteboard animation videos.

Take a look at our large variety of options available under our categories.

We can help you create in seamlessly little time, effort and money.

Don’t hesitate to look around our store to see what you can create.

Make something customized for your business and upcoming promotions.

What does this highlight for you and how will you apply this to your business?

If you found this helpful, please share it with your connections

See our whiteboard videos Click HERE…

cartoon animation video

10 More Good reasons to consider in using Animated Video

Consumers Can Easily Become Engaged Easily With Cartoon Animation

Cartoon animation videos are very popular today!

Consumers can easily become engaged and entertained easily with cartoon animation videos.

They are short well-constructed storylines that can get to the point easily.

Cartoons are fun and entertaining so of course, they will capture the attention of your audience.

The opportunities are endless to use cartoon animation videos.

Small businesses are using these types of videos to their full advantage on their social media marketing campaigns and on landing pages and in their email marketing campaigns.

 

Here are some Damn Good Reasons Why to Start Now!

 

1. Cartoon animation videos can increase your conversion rates:

Not everyone is going to aspire to you behind a camera right!

Apart from attracting potential visitors to your site, cartoon animation videos help increase conversions on your site into sales.

This is what the animated videos can do for any business and particularly allowing small business to play in a bigger league.

 

 2. Animated Business Videos helps to clarify the objective of any product:

Words really become tricky while describing any product. But with the help of animated explainer videos gives the viewer a great outline.

It becomes easier for businesses to eliminate all the guesswork and paint an inspiring picture in storyboards to get a complex service across to your audience without losing them.

1 in 4 shoppers say they’ve used YouTube to search for a video related to a product they’re considering in-store.

3. Cartoon animation videos can generate more interest among the customers:

Studies have proven that the visitors are more curious to find out the details of any video than reading a block of text to read any message.

Statistics have revealed that cartoon animation videos can increase the interest of the target audiences.

“increases conversion rates by 20%.”

4. Animated Video can offer better SEO ranking:

People always search for quick and simple ways to understand about any services or products of any brand. But with the help of cartoon animation videos.

Businesses can enjoy greater exposure and this can bring better search engine ranking.

Indexing in ranking much faster with Google especially by loading videos onto your youtube channel as well.

 

5. These make it easy for the audience to retain the details:

According to the studies, most of the people have higher levels of retaining information in comparison with the information heard.

The task becomes easier by using these animated explainer videos.

6. It is a creative medium:

One of the major appeals of the animated video is that it can tell a story in different ways.

Besides, there is no requirement of this type of video to be grounded in the reality as long as it goes well

 

7. These can explain better than the words:

Studies have proved that a powerful video has the tendency to stick to the minds of the end users for a longer time than any catchy slogan.

Animated videos are used to promote the services or products of any businesses.

Cartoon animation videos can better explain what they can actually do for all the customers.

 

8. These are highly entertaining:

Now, more and more people are prone to watch documentaries and movies, especially how to videos on youtube.

They are increasing in more popularity than reading books or novels as they can be more easily digested.

This is why now most of the written texts are being replaced by the animated explainer videos.

 

9.Dynamic than the still images and text:

While compared to traditional content marketing effort with word and images, the animated explainer video can bring more interest to the end users due to their dynamic nature.

 

10. These can spread like fire:

Cartoon animation videos are easily shared through social media, helping to spread positive points about your business and brand.

Affordable Cartoon Videos Click Here…

 

Here are a few more statistics

10 Video Marketing Stats infogrpahic

Today it has never been easier to invest in making cartoon animation videos with the number of tools available on the market today.

You can boost your presence online and make all of your marketing campaigns have a higher engagement and CTA -Click through rate.

There are endless ways to share your animation videos:

social media channels, social media ads

Blogs, landing pages, sales letters

email marketing and presentations

Website homepage, pop-ups the list really goes on.

The cool thing about cartoon animation videos and making business promotional videos are:

They’re very visual, entertaining, emotional, and very effective, no matter where you put them.

Making promotional videos, especially cartoon animation videos,  can be your greatest business tool ever

If your wanting a bigger boost to your efforts online and on social media you must give promotional business videos a go.

They’re an affordable investment that generates branding and boosts conversions and sales.

Have a look at the many styles and templates to get you started today and the good news is there free to try and you can play with as many as you wish.

Once satisfied with your creation. Pay the small investment, download, and share on all the above platforms mentioned and see your business grow…

What does this highlight for you and how will you apply this to your business?

If you found this helpful, please share it with your connections and I’d love to hear from you too…please share your thoughts in the comments below ??

Affordable Cartoon Videos Click Here…